MUSCLE MILK

Even students who’ve never set foot inside the campus gym can benefit from the 25 grams of protein in every bottle of Muscle Milk. The brain might not literally be a muscle - but if you’re going to push it through all-nighters and cram sessions galore, you’re going to want to fuel it with something more substantial than a traditional energy drink.


POSTERS

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CAMPUS LEAVE-BEHINDS


TRIVIA-POWERED VENDING MACHINE

Muscle Milk will set up vending machines with free product inside - but you have to answer three trivia questions in order to get it. These will be placed in libraries and dorm commons.

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LUmosity Expansion Pack

Muscle Milk will collaborate with Lumosity to offer a free expansion pack to the service. Users will be able to redeem a code on “Brain Milk” branded bottles of product to unlock access to a daily brainteaser.

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